Toyota, Ireland has announced a new customer promotion for the month of March called Trade Up Trade In.

The promotion allows customers a trade in allowance of up to €3,000 towards any new Toyota for the month of March at their Toyota Dealer. The promotion applies to all passenger vehicles in the Toyota range.

Michael Gaynor, Head of Marketing, Toyota Ireland said: “Our latest customer promotion helps reduce the cost of change when customers are trading in their used car against a brand new Toyota. Customers can also benefit from the total cost of ownership a new car provides, such as lower road tax, better fuel economy and with the best overall resale value of any car brand – just three of the many compelling reasons to trade up to a new Toyota today.”