The summer offers include price reductions for drivers of both new and older Ford models. 

For example, for drivers of Ford models 5 years or older (pre-2011), the Ford service offering is called Ford Motorcraft Service and Ford Motorcraft customers can benefit from a €20 price reduction, bringing the light service down to €109* for a car, €149* for a small van and €179 for a large van.

In addition, Ford Motorcraft customers can avail of a brake fluid replacement for as little as €50.  With vehicles three years or older, drivers need to pay attention to brake fluid performance which can be negatively affected due to moisture contamination and, generally, it is recommended that brake fluid be replaced every three years or so.

For owners of newer Ford models (up to five years old), the Ford service offering is called the Ford Blue Service.  Ford Blue Service customers can also avail of reduced priced servicing for their cars as follows: Ka, Fiesta, B-MAX from just €169; Focus, C-MAX, Grand C-MAX from just €179; and Kuga, Mondeo, S-MAX, Galaxy from just €189.

In addition, Ford Blue Service customers also benefit from free pan-European roadside assistance; a free Electronic Vehicle Health Check (eCheck); and similarly with the Ford Motorcraft offering, brake fluid replacement from just €50.

Both the Ford Blue Service and the Ford Motorcraft Service also come with a price match guarantee on the service cost provided it is from a non-Ford garage within a 10km radius of the Ford Dealer and that the competing quote is offering a similarly high quality service as offered by the Ford service programmes.

Ford Ireland’s Director of Customer Service, Dave Pimlott, said: “With our great price offers for both our Ford Blue Service and Motorcraft Service, there is no excuse not to have your car running at its optimum and most fuel efficient level. In addition to boosting the car’s overall safety, regular servicing adds significantly to a car’s resale value and with our price match guarantee, motorists can be sure they are getting the best value for money while their Ford is being maintained by the best trained technicians in the business.”