Lumileds Philips brand becomes latest OESAA member
Richard Armstrong and Nigel Morgan pictured on the OESSA stand
Thursday, June 13, 2019
Lumileds, the company responsible for Philips automotive products, has announced that it has joined Original Equipment Suppliers Aftermarket Association (OESAA).
The formal announcement was made at Automechanika Birmingham 2019, where Lumileds Business Development Manager Automotive, UK and Ireland, Richard Armstrong, joined brand ambassador and The Garage Inspector, Andy Savva, on-stage to emphasise the benefits of fitting Philips’ original equipment products and explained why the brand has become part of OESAA.
Created to increase awareness at workshop level, highlighting the differences between the quality and testing of genuine OE parts and those parts claiming to be ‘matching quality’, OESAA is well suited to the Philips brand, the only OE bulb supplier to hold membership.
Richard commented, “The ethos behind OESAA immediately impressed us. We’ve learned about the work the organisation and the brands behind it have done, from helping educate technicians about the fundamental differences between OE and non-OE to delivering training throughout the UK and Ireland. We intend to be a proactive member and be fully-engaged with OESAA’s training projects, roadshows and other industry events.”
OESAA Chairman, Nigel Morgan, formally welcomed Lumileds and the Philips brand to the organisation during a ceremony at Automechanika Birmingham 2019, held at the NEC. He commented, “We’re delighted to have Philips on-board to strengthen our campaign. It’s a brand that’s very active in the market and one that shares our passion for quality. The response that we’ve had on the OESAA stand at Automechanika Birmingham shows that garages are extremely interested in supporting OE brands because they recognise the support available and understand that they won’t have to do the job twice using OE parts.”