Roger Stakem of Roger Stakem Motors, Ballinalee, Co Longford, was the lucky winner of a luxury one-week break for two people to Lake Como in Northern Italy.

Roger was recently presented with his prize at his local Ford Dealer, Jackson’s Garage, Poles, Cavan.  Roger’s name was picked from a total of 2,000 entrants in Ford’s “Change Your View” Trade Campaign, which ran from August to December 2012.

The “Change Your View” Trade Campaign was aimed at the Ford Dealers Blue Oval Club Trade Partners throughout the country, encouraging them to purchase Genuine Ford Parts.  Participating Dealers used the campaign to strengthen their relationship with their Blue Oval Club Trade Partners and in return, all participating Blue Oval Club Partners were entered into a draw which had an amazing top prize of the Italian break and a host of other Ford World Rally Team branded items also.

Speaking about the promotion, Paul Pender, Parts Wholesale Consultant with Ford Ireland, said: “We were delighted with the response to the ‘Change Your View’ initiative.  Our dealers say that the promotion was very well received by existing trade customers and it was also a good opportunity to make contact with some new operators in the sector. We wish Roger a great break on his trip to Lake Como”.

The Ford “Change Your View” Trade Campaign will run again in 2013 and interested participants should contact their local Ford Dealer for further information and how to become a member of Fords Blue Oval Trade Club.

For further information on the Blue Oval Trade Club see www.fordblueovalclub.ie.