LIQUI MOLY announces multi-year partnership with Supercars

May 26, 2023
LIQUI MOLY announces multi-year partnership with Supercars New motorsport partnership for LIQUI MOLY
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Supercars has agreed to a multi-year partnership with LIQUI MOLY, which will see the globally-renowned lubricants manufacturer become significantly involved with Repco Supercars Championship race events starting in 2023


LIQUI MOLY has been a regular name in Australian motorsport over the past decade, primarily through its presence as naming rights partner of the Bathurst 12 Hour since 2013.

In a strategic move for the brand, LIQUI MOLY will shift its focus from the Bathurst 12 Hour, and be named the Official Oil and Lubricant Partner of the 2023 Beaurepaires Sydney SuperNight and Boost Mobile Gold Coast 500. In addition to the Sydney and the Gold Coast events, the partnership will expand with LIQUI MOLY taking up the Official Oil and Lubricant title for Supercars’ Perth event in the 2024 and 2025 Repco Supercars Championship seasons.

“LIQUI MOLY and the Supercars team have had a long-standing relationship over the past 10 years with our involvement in the Bathurst 12 Hour,” said Peter Baumann, LIQUI MOLY Global Marketing Director. “With our involvement in top tier motorsport around the world, it only made sense for us to get involved with Australia’s top tier in Supercars.

The comprehensive partnership will see LIQUI MOLY heavily involved at the aforementioned events over the next three seasons, where the lubricants brand intends to engage with fans, businesses, mechanics, and enthusiasts alike.

LIQUI MOLY will make its first appearance at a Supercars event as the Official Oil and Lubricant Partner of the Beaurepaires Sydney SuperNight in late July.
 
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