Global refinish brand Standox has developed its own special colour for the first time. Standox Performance Blue is a radiant metallic blue with flop effect, inspired by the brand’s logo. The colour formula is now available in the Standowin iQ software.

Armin Sauer, Colour Management Specialist at Standox in Germany commented, “The development of this colour was inspired by the blue in our logo. Also Axalta's Global Automotive 2018 Color Popularity Report shows that blue is the most popular chromatic colour for new cars in Europe, accounting for around ten percent after white, grey, black and silver, which was also key, so this also formed part of our decision-making process."

Standox Performance Blue is not available on production vehicles, but a limited number of Ford GT40 model racing cars have been produced in 1:18 scale in Standox Performance Blue and are available exclusively through the brand.

Jodie Henly, Marketing Specialist for Axalta in the UK and Ireland, says, "We want to offer Standox customers something special and to-the-point, as well as something that represents the brand’s guiding principle, the Art of Refinishing. The exclusive, limited collector’s edition model car is just that, and Standox Performance Blue is the icing on the cake. This exclusive colour not only makes the Ford GT40 model even more sought after, but it also represents trustworthiness, just like Standox.”

For more information visit www.standox.co.uk/colour.