Spot the difference

October 19, 2009
Spot the difference
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Audi's famous four ring branding is set to change, although not by very much. The leading German brand is remodelling it logo for the first time since 1995 in a move that will no doubt cost many millions of euro worldwide.


Audi say the rings have a bolder 3D treatment together with a clean, more modern, type font for the name. Hard-pressed dealerships could be forgiven for not getting too excited about this latest marketing initiative.

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