SKODA Ireland has recently announced the promotion of Alicia O'Connor to the role of Head of Planning at SKODA Ireland.

Alicia previously spent 3 years as an Area Sales Manager for Audi Ireland and before that she worked as a Marketing Executive at BMW Group Ireland.

Based in SKODA headquarters in Liffey Valley, Alicia's responsibilities as Head of Planning will now include ensuring that SKODA have sufficient supply to meet demand, which will include maximizing sales opportunities, avoiding any overstocking risks as SKODA pursue ambitions of achieving an 8% market share by 2016.

Dubliner, Alicia graduated from UCD with a BA in Spanish and Sociology, a Higher Diploma in Business Studies in the Michael Smurfit Graduate School of Business and more recently a Masters in Marketing from Michael Smurfit Graduate School of Business.

Welcoming the appointment Zac Hollis, SKODA Brand Director, SKODA Ireland said "We are delighted to have Alicia join the SKODA Ireland team. She has great industry experience and is a very welcome addition. SKODA Ireland is looking to recruit and maintain the best people in the business and we are delighted with Alicia's appointment"