McCoy Motors has joined the SEAT dealer network to become the new home of SEAT in West Dublin. 

Motorists can now test drive the latest SEAT models including the SEAT Ibiza Cupra, Leon FR, Sports Coupé and look forward to the introduction of the Sports Tourer at the tail end of 2013 at their premises in Lucan.

Operating in Dublin since 1981, McCoy Motors is a family owned independent dealership that will also continue as a Toyota Authories Repairers. McCoy's offer the highest level of customer service in all areas of their business. They are aware that customers are looking for reliability, style, value and competitive finance rates, which they can offer with the new SEAT range.

Commenting on the appointment, Managing Director, Art McCoy said "We are delighted we got the opportunity to join the SEAT dealership network. We look forward to working with the SEAT team and showcasing the SEAT range to our customers. The SEAT brand is a great quality car, stylish, efficient and well-priced and we know it will be a hit with customers"

Neil Dalton, Head of Marketing & Product SEAT added "SEAT is undergoing a renaissance as a brand both in Ireland and internationally. Achieving record market share of 3%, SEAT is the fastest growing car brand in Ireland. We are also delighted to have McCoy's on board to showcase our new range. Art and his team have shown over the years that they understand exactly what their customers are looking for; excellent service and great value for money and this is really important to us at SEAT."

The SEAT range had a successful first half of 2013 and commands 3.03% of the market - up from 1.58% over the same period last year. SEAT has seen its sales increase by 64% year on year in a market that is down just over 14%. SEAT finance penetration has also increased 5.5% in just twelve months from 16.6% in 2012 to 22.1% year-to-date. For more information on the SEAT range visit  www.seat.ie call into McCoy Motors, Exit 4a, Lucan By-Pass, Lucan, Co. Dublin.