After twelve years, one of the major paint manufacturers has announced participation in the Automechanika trade exhibition in Frankfurt. Cromax, formerly DuPont Refinish, will make its trade-fair debut as a new brand in Frankfurt from 16 to 20 September. Cromax is part of the major global organisation Axalta Coating Systems.

Cromax Marketing Manager, Hartmut Krause, commented, “We had no difficulty in choosing the fair as our marking tool, especially for the Cromax launch. We believe in the international Automechanika brand. For us, it is an ideal opportunity to show existing and potential customers that, although the Cromax brand is new, we remain the experts with regard to workshop productivity and are suppliers of more than just paint.”

Cromax has also announced participation in Automechanika in Dubai in June.