Holcroft Motors, Main Peugeot Dealers, Drogheda, have been crowned Peugeot Dealer of the Year 2014.

Derek and Michael Holcroft were presented with the much-coveted Peugeot Dealership of the Year award at the annual Peugeot Dealer Conference held at Dunboyne Castle Hotel & Spa. The latest national accolade for Holcroft Motors follows their win at the Society of the Irish Motor Industry awards in February, when they took home the SIMI Franchised Aftersales Operation of the Year title.

Holcroft Motors is a family business, run by brothers Michael, Eugene and Derek, operating in Drogheda since 1977. Appointed Main Peugeot Dealers in 1998, the business moved to a new state-of-the-art showroom on Matthews Lane, Donore Road in 2003. Increasingly recognised in their locality for outstanding business practice for both Sales and Aftersales, the Drogheda Chamber of Commerce awarded Holcroft Motors their Retailer of the Year accolade for 2012/13.

Derek Holcroft, Dealer Principal said at the Dealer Conference, "We are delighted at winning the Peugeot Dealer of the Year award.  Our Sales and After-sales team have worked extremely hard in a very difficult climate to ensure our customers enjoy their buying and after-sales experience.  For the past 37 years great customer service has been the hallmark of our work at Holcroft Motors.  It is very gratifying that both Peugeot and the Irish Motor Industry have seen fit to recognise and reward our efforts at a national level."

Des Cannon, Managing Director at Gowan Distributors Limited, Peugeot Importers in Ireland said "A very worthy winner of the Peugeot Dealer of the Year award, I have every confidence that our sales and aftersales performance and indeed customer satisfaction ratings in County Louth will continue to thrive, with the backing of such a strong team at Holcroft Motors."