Included as an insert in this month’s Autobiz is a TradePro Programme promotional brochure, together with a Toyota TradePro loyalty card. The latest insert follows the huge success of the programme after distribution of the brochure and card through Autobiz earlier in the year.  

The TradePro brochure gives details of special offers and promotions on genuine Toyota parts and service kits and highlights the outstanding value that independent garages and bodyshops can get when buying parts from their Toyota dealer parts department.

Glenn O’Reilly, Toyota Aftersales Commercial Manager says, “When they first look at the brochure customers are surprised by many of the great value prices on offer. On everything from brake pads to clutch kits they can get very competitive prices and also have the peace of mind of being able to fit genuine Toyota parts, something that their customers also really appreciate.”

As a further added bonus, when a garage or bodyshops makes a purchase form their Toyota dealer they also receive a stamp on their Toyota TradePro loyalty card. Once the card is complete they can claim an exclusive Toyota branded free gift.

Glenn says, “We have been delighted by the take up on the special offers and promotions in the brochure and the way in which customers keep coming back to their Toyota dealer for more. The loyalty cards are proving to be a big hit and we are adding new gifts to provide a further added buying incentive.”  

Glenn also points out that one of the advantages of dealing with Toyota dealer parts departments is the access it provides to Toyota parts expertise. He says, “Dealer parts teams have an unrivalled in-depth knowledge of Toyota vehicles and can identify and deliver the right parts for a job quickly. This can be a massive time saver for a garage, improving efficiency and boosting customer satisfaction.”