Ring Automotive Van tours North West & Midlands garages 

March 04, 2022
Ring Automotive Van tours North West & Midlands garages  LtoR: Charlie McLoughlin, Alan Povey,Technical Manager, Ring Automotive & Alan Ward, Strongline
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The New Ring Automotive Workshop Solutions Demonstration van has made its debut in Ireland, touring around garages and workshops in the North West and Midlands, together with staff from distributors Strongline Autoparts and local motor factors. 


The Ring Workshop Solutions Van, showcases the latest products and innovations from the renowned lighting and equipment specialist and is operated by Technical Manager, Alan Povey, who has a wealth of experience in the industry. The van allows Alan and local Ring suppliers, to bring Ring’s leading products and technical expertise direct to technicians and give them the opportunity to see this equipment in action. It also gives garage owners an insight into Ring’s promotion and merchandising tools. 

Alan Ward of Strongline comments, “The Ring Workshop Solutions Van is a great way for garages to get hands on with Ring equipment and really see what it can do, rather than looking at it on a screen or in a brochure. We have had an excellent reaction to it from owners and technicians.”

Alan points out that Ring’s LED workshop lighting range has impressed many people, but he says perhaps the greatest interest has been in Ring’s battery care and maintenance range, commenting, “Batteries is an area of big change for garages and also big opportunities. By having the right testing and maintenance equipment, garages can open up a range of new business avenues and also be more efficient in this area. This has meant lots of workshops have invested in new Ring electrical equipment this week.” 

Another product area attracting good interest has been Dash Cams. These are useful as an upsell for garages, but are also much sought after by anyone operating vehicle fleets.

Alan concludes, “The van visit has been a great success and has really highlighted some of the super innovations in the Ring range. We have already lined up a return visit so we can get to other areas.”   
 
Ring Automotive
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