Porsche Digital launches online platform for vehicle livery design

July 16, 2019
Porsche Digital launches online platform for vehicle livery design
Share:

Porsche Digital has launched the “Second Skin” an online tool which allows customised livery designs to be applied to vehicles.


In addition to classic designs stemming from motorsports, it will also be possible to implement designs inspired by fashion and the arts. Genuine and previously unavailable Porsche colours will also be available for selection. For this purpose, the platform is collaborating with renowned artists, design studios, foil providers and vinyl paint manufacturers.

“As the livery segment is a very fragmented market, we have created a central port of call with ‘Second Skin’ to guarantee quality and offer a comprehensive approach to finding a solution,” says Simon Weiss, the person responsible for the project at Porsche Digital. For this reason, the entire design and ordering process is fully processed in “Second Skin” with customers selecting the vehicle model and design.

The concept was recently demonstrated on a Porsche 911 RSR at the 24 Hours of Le Mans. The car featured a “Second Skin” livery designed by artist Richard Phillips. For this purpose, the New Yorker Pop-Art-Artist combined three of his most popular works and created a unique design which was implemented in cooperation with Porsche Digital and “Second Skin”.

The “Second Skin” service is available from www.secondskin.design and is also available for other non Porsche models.
PREVIOUS ARTICLE
NGK rider on top of the world
NEXT ARTICLE
The solar service station of the future

More from AFTERMARKET

58 new additions to Blue Point range

58 new additions to Blue Point range

icon Parts specialist Blue Print ad...
Juratek receives Premier Data Supplier status by TecDoc

Juratek receives Premier Data Supplier status by TecDoc

icon Braking brand, Juratek, has be...
Delphi highlights correct EV A/C oil importance

Delphi highlights correct EV A/C oil importance

icon Delphi is advising technicians...

More from AUTOBIZ