Battery specialist, GS Yuasa, will launch and preview a host of new products at this year’s Automechanika, Birmingham. The manufacturer will also bring exciting motorsport action, live seminar training and a competition opportunity to the NEC event on 4 to 6 June.

GS Yuasa will officially launch the much-anticipated GS Yuasa Academy, the industry’s first online battery training platform, as well as preview the YBX Super Heavy Duty battery range for commercial vehicles, which launches in July. Showcasing cutting-edge technology from Yuasa and GS brands, they will also offer motorsport action in the form of BTCC and rally driver meet and greets, and the official 2019 Halfords Yuasa Racing BTCC car will be on display.

The new GS Yuasa Academy earning system is aimed at improving customer service, reducing warranty returns and maximising battery business potential, it provides over 20 certified courses tailored to different job roles. To mark the launch, the Academy’s presenters will be on hand in the Workshop Training Hub and will deliver a training seminar at the Technical Seminar Theatre on Tuesday 4th at 14:15pm for technicians and distributors to get a feel for the manufacturer’s new training offer. Meanwhile, visitors to the main GS Yuasa stand will be able to try the site for themselves and can undertake various training modules delivered in a dynamic video format.

Yuasa will also preview it new four-tiered YBX Super Heavy Duty range which will provide one of the most comprehensive and highest specification commercial vehicle (CV) offers on the market. Based on the YBX automotive ranges, it features three levels of conventional flooded types plus Enhanced Flooded Battery options. With the very latest technology and a host of advanced safety features, all types provide Original Equipment (OE) quality and performance plus their advanced construction make them the most reliable CV batteries Yuasa has ever produced.

GS Yuasa are a key partner of Automechanika which is now in its fourth year. Jon Pritchard, General Manager - Sales and Marketing at GS Yuasa Battery Sales said, “We are excited to be at this year’s Automechanika. It is going to be a busy show with the launch of GS Yuasa Academy, preview of our new Commercial Vehicle ranges, plus a visit each day from the racing drivers we sponsor.

GS Yuasa can be found near the entrance to Hall 19 at stand Q151