Alliance Automotive Group UK & Ireland has announced the rebrand of its commercial vehicle subsidiary, Commercial Vehicle Components, to NAPA Auto Parts – Commercial.

This rebrand aligns the commercial division with the existing NAPA Auto Parts UK & Ireland network to create a combined network of over 290 stores, alongside the global network of more than 6,000 NAPA Auto Parts locations.

Robin Hill, General Manager of NAPA Auto Parts – Commercial, commented, “We’re thrilled to launch NAPA Auto Parts – Commercial in the UK & Ireland. Building on the success of the light vehicle store rebrand, we’re excited to contribute to the ongoing growth of the NAPA network.

Robin added, “Representing a brand that has delivered best-in-class service and support for over 100 years is a testament to the progress we’ve made with the NAPA Truck brand so far alongside our key supplier partners. Our goal moving forward is to continually enhance the customer experience, and this investment highlights our commitment to continue providing a best-in-class commercial vehicle solution to the market.”