Toyota Ireland has entered a new partnership with ECO-UNESCO, Ireland’s environmental education and youth organization. The organisation aims to raise environmental awareness, promote the protection and conservation of the environment, and promote the personal development of young people.

Toyota Ireland is providing a Toyota Prius to ECO-UNESCO, to support the organisation’s policy of environmentally friendly transport. As an official partner, Toyota's aim is to make a positive contribution to ECO-UNESCO’s work empowering young people to make a difference to our environment. To this end, Toyota will sponsor the Club of the Year Award at the annual ECO-UNESCO Young Environmentalist Awards (YEA).