Reflecting its position as a leader when it comes to refinish colour, DuPont has given a brief insight into its recent colour activity and development.

Last year, globally, DuPont Refinish made available over 15,000 new formulas to its bodyshops, with over 1,000 of those exclusively dedicated to the brand’s waterborne basecoat range Cromax®. Nearly a third of the new formulas were specifically developed for the European market.

Anthony Cashel, Brand Marketing Coordinator, for DuPont Refinish in the UK and Ireland, said, “The colour marketing team never stops. They work diligently all year to add new formulas continuously to our existing, vast global database. A total of more than 15,000 new formulas in one year equates to almost 300 each week. In addition to the sheer volume of formulas, we cover everything from motorcycle colours to new tints for the CV and fleet sectors, and of course new OEM colours, to ensure our refinishers have as many colour formulas as possible at their fingertips.”

The company also works tirelessly in the development of cutting-edge colour tools to support bodyshops and make the colour matching process quicker and easier.

For more information on the DuPont Refinish colour tools please visit www.dupontrefinish.co.uk or contact your local DuPont Refinish representative.