Key Parts

A value based parts brand offering a compact range of in demand products

 
Key Parts
 
Key Parts is a brand from First Line Ltd, a major world-wide supplier of automotive aftermarket parts, with over 35 years experience. The Key Parts brand was first introduced 2012 and was established in recognition of the commercial realities faced in certain circumstances in the aftermarket, together with the financial constraints faced by many drivers with limited budgets. It is a pure and simple range of components that offers workshop a combination of quality and economy. This is especially relevant at present, as the vehicle car parc continues to age, with drivers deciding to keep their vehicle’s longer. The Key Parts range offers competitive prices throughout the range to provide consumers with the best value for money possible. Covering only the key fast-moving applications, the Key Parts range consists of Braking, Steering & Suspension, Wheel Bearings, Water Pumps and Clutch Kits. From the stockist perspective, Key Parts offers an attractive combination of minimum stock investment for maximum sales opportunity. For garages, use of Key Parts components often allows them to offer repairs to customers which would previously be outside of their budget, while also having the peace of mind of a level of quality backed by one of the leading aftermarket suppliers.
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