Windsor Motor Group opens on Long Mile Road

April 10, 2017
Windsor Motor Group opens on Long Mile Road Managing Director of Windsor Motor Group, Peter Nicholson (right) with company brand ambassador and Leinster and Irish rugby player Jack McGrath
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Ireland’s largest retail motor group – Windsor Motor Group – is expanding and creating 20 new jobs with the opening of its fifteenth dealership nationwide.


The new jobs in sales, service and repair were announced with the opening of the new Windsor Long Mile Nissan dealership in Dublin.

Windsor Motor Group, which has an annual turnover of €200 million, now employs over 300 people at its dealerships in Dublin, Wicklow, Meath and Galway.

The motor group represents Nissan, Opel, Peugeot and Mazda and sells over 9,000 new and used vehicles in addition to servicing and repairing 25,000 vehicles a year, making it the market leading brand.

The company has also announced the appointment of Mr. Peter Nicholson as its new Managing Director. Mr. Nicholson joined Windsor Motor Group in 1992 and has previously held roles as Group Finance and Insurance Director and Dealer Principal at Windsor Airside Nissan.

While the Windsor Long Mile Nissan dealership is predominately a commercial centre for new and used commercial vehicles, customers can also buy new and used cars and avail of various finance options. It will also provide service, trade parts and bodyshop services.

“The new Windsor Long Mile Nissan dealership is a key part of our strategic plan to expand nationwide and to lead the way in delivering a modern motor sales and aftersales customer focused experience,” said Peter Nicholson, Managing Director of Windsor Motor Group.

“Our state-of-the-art showrooms put technology at the heart of the retail experience, presenting a modern, spacious, open and friendly environment where customers are better informed and empowered to make the right vehicle choice,” he added.

“We will continue to invest significantly in our infrastructure and we are actively seeking new opportunities to diversify our franchise base and to develop the corporate fleet management and leasing services that we offer though our partnerships with SIXT and other fleet management companies,” he continued.

Mr. Nicholson’s appointment as Managing Director of the Windsor Motor Group was announced by the company’s CEO Mr. James McCarthy.

“We are delighted to appoint Peter Nicholson as Managing Director of Windsor Motor Group. His deep insight and 25 years of diverse experience across all sectors of our business will ensure that we continue to embrace new technology to enhance the car buying experience and that we maintain the modern customer focused service which has been the hallmark of our business for more than 50 years, said Mr. McCarthy.
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