OSRAM highlights the future at Automechanika Birmingham

April 20, 2017
OSRAM highlights the future at Automechanika Birmingham
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After last year’s very successful show, automotive lighting technology leader OSRAM is returning to the NEC with an even bigger stand and even more innovative products. 


On display will be many of the new and innovative LED products for interior and exterior vehicle lighting applications, as well as the latest headlight solutions and practical vehicle accessories. There will also be a range of new trade and retail Point of Sale solutions and displays. The OSRAM stand will feature many interactive areas where visitors can see and experience the latest products and innovations designed for the automotive aftermarket.

The product highlights on show will include LEDambient CONNECT. These app based styling lights that have been designed to add colour to headlights, fog lights and a vehicles interior. Simple to install and set up and controllable via the Free App, they use Bluetooth technology. The app allows the control of colour and mode and they can even be synced to pulse to the beat of music.

Also on display will be LEDriving FOG LAMPs which are a direct replacement for halogen fog light bulbs. This LED upgrade is easy to install and fits in most fog light applications that have been designed for H8, H10, H11 and H16 ECE types. These new products will be fully interactive on the stand. 

In addition to the innovative LED products, OSRAM will also be presenting various retail solutions to suit all aftermarket customer requirements. A new look, full retail display with interactive demo box and smaller free standing floor and counter displays as well as product demonstration solutions will be on view. This is part of OSRAM’s proactive approach to ensuring that their customers have everything they need to support profitable bulb and LED accessory sales all year round. 

OSRAM’s secondary brand, NEOLUX will also be present on the OSRAM Stand. The NEOLUX brand offers good aftermarket quality and a growing range to appeal to more price‐conscious customers.

The OSRAM stand at the NEC is located in Hall 18 at location E1.
Automechanika Birmingham
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